Crowds on the show floor
Schedule

Day by day

Four days of debuts, test drives, and EV experiences on the Bayfront. Here's when the doors are open.

Dec 31, 2026 – Jan 3, 2027Opens 10am · closes 6pm / 9pmSan Diego Convention Center
Tickets on sale Dec 4
Show hours
  • Thursday
    Dec 31, 2026
    10am – 6pm
  • Friday
    Jan 1, 2027
    10am – 9pm
  • Saturday
    Jan 2, 2027
    10am – 9pm
  • SundayFamily Day
    Jan 3, 2027
    10am – 6pm

The show entrance closes one hour prior to show closing.

Special programming coming soon

Sunday, January 3 is Family Day, and children 12 & under are free when accompanied by an adult. The hour-by-hour lineup of reveals, stage programming, and activations is announced closer to the show. Check back here for the finalized schedule.

Explore the show floor →
Every day of the show
  • Debuts & new releases on display
  • Test drives & ride-and-drives (participating brands)
  • EV Test Track & Electric Avenue
  • Mobility Zone